- FPG to roll out innovations developed with Google Cloud AI in stores, aimed at making shopping easier on the wallet and experience for customers by end-2026; solutions include smart shopping carts, digital price cards, and the hybrid digital-physical ShopBeyond retail format
- Expansion to reach supermarkets across the island; follows the launch of FPG’s Store of Tomorrow programme and first gen-AI-powered supermarket at Punggol Digital District in Q3 2025 in collaboration with Google Cloud
SINGAPORE, 8 April 2026 – FairPrice Group (FPG) announced today that it will roll out digital innovation built with Google Cloud AI for both customers and staff to supermarkets across its network by end-2026. These innovations include smart shopping carts, digital price cards, the hybrid physical-digital ShopBeyond retail format, and Grocer Genie, an AI-powered staff app to help staff better manage store operations.
This expansion follows FPG’s launch of its Store of Tomorrow (SOT) programme in partnership with Google Cloud in June 2025. The SOT programme is a commitment to pilot 20 digital solutions a year aimed at reinventing retail experiences for customers and staff. In August 2025, FPG also opened its first physical Store of Tomorrow at Punggol Digital District.
Vipul Chawla, Group CEO, FairPrice Group said that technology is most powerful when it makes peoples’ lives easier, and the SOT programme is all about using digital innovation to do just that for FPG’s customers and staff.
“By bringing proven AI solutions from our Store of Tomorrow programme to more supermarkets across the island, we want to reimagine the shopping experience for our customers and remove the friction from their weekly grocery runs. Whether it’s with smart carts that provide personalised offers and in-store navigation, or hybrid retail formats that bring together the best of physical and online shopping, our aim with the programme is to make every day a little better for all in Singapore.”
Mark Micallef, Managing Director, Southeast Asia, Google Cloud, said: “FairPrice Group’s Store of Tomorrow programme is a masterclass in how retailers can thoughtfully and strategically transcend enterprise AI pilots to achieve tangible value at scale. By deploying tried-and-tested innovations in its supermarkets island-wide, FairPrice Group is realising significant operational ROI—from measurable productivity gains to a clear reduction in checkout friction.
“This week at Google Cloud Next ‘26, FairPrice Group is showcasing their success on a global stage. We’re now deepening our collaboration, enabling FairPrice Group to harness Google Cloud’s Agentic Data Cloud and Gemini Enterprise Agent Platform to design even more solutions that deliver real-world benefits. By moving beyond simple chatbot assistance to an interoperable ecosystem of AI agents that reason and act across a complex grocery value chain, we’re helping FairPrice Group create elevated shopping experiences for customers, smarter tools for frontline workers, and a more efficient retail ecosystem for all of Singapore.”
FPG was one of only three companies globally invited by Google Cloud to have a showcase – featuring its SOT retail innovations – at Google Cloud Next ‘26.
FPG’s supermarket at Punggol Digital District serves as the testbed for retail technology pilots run through the SOT programme. Sarah Jane Vasquez, Branch Manager at Punggol Digital District said that her role has evolved a lot since the introduction of the SOT programme.
“New digital tools like Grocer Genie help me automate manual work like eyeballing when shelves need to be restocked and even staff rosterting. This frees up time for me to lead and coach my team. Ultimately, this initiative has empowered us to serve our customers faster, smarter, and better.”
Solutions including smart carts, digital price cards, ShopBeyond, and the Grocer Genie staff app were first piloted in the store in August 2025. Following a rigorous evaluation of how much they improve customer value and operational efficiency, a curated mix of these solutions will be deployed across FairPrice outlets by end-2026, tailored to the specific needs of each store.
| Solution | Overview | Rollout Timeline |
| Smart Carts | Shopping carts integrated with Google Cloud’s Gemini Enterprise Agent Platform that help customers navigate the aisles, provide personalised promotions based on their shopping basket, and scan and pay for products as they shop. Smart Carts have reduced customer checkout times from minutes to an average of 36 seconds since implementation at FairPrice Punggol Coast Mall in August 2025. | To be rolled out to 48 FairPrice Xtra and Finest outlets by end-2026, with plans to roll out to more supermarkets in years to come |
| Digital Price Cards | Price cards that offer shoppers clear real-time pricing and promotional information, while reducing FPG’s carbon footprint by removing the need for printed pricecards. FPG will leverage Google Cloud’s Gemini Enterprise Agent Platform to create dynamic product visuals, maximising the impact of the Digital Price Card’s real-time display capabilities. Digital Price Cards are projected to save 15,000 man hours and $138,000 annually from printing and replacing physical price cards. | To be rolled out to 48 supermarket outlets by end-2026 |
| ShopBeyond | Connecting physical displays with FPG’s full online catalogue of related products, enabling customers to make purchases and schedule delivery for an expanded range of items as they shop in-store. ShopBeyond is supported by Google Cloud technology. | Currently available at FairPrice Punggol Coast Mall and FairPrice Parc Point; to be rolled out progressively to more supermarket outlets in the coming years |
| Grocer Genie | Integrated with Google Cloud’s Gemini Enterprise Agent Platform, AI-enabled one-stop staff mobile app for all store operations featuring intelligent task management and AI-powered analysis of key store performance metrics such as sales, inventory, and customer satisfaction | To be rolled out to all supermarket store teams by end-2026 |
FPG’s SOT programme is anchored by a strategic collaboration with Google Cloud to deliver on a shared vision to make things easier on the wallet, experience, and planet for consumers with the power of digital innovation.
As part of this strategy, FPG also integrated MyInfo into the FPG App in May 2025 to make the application of its daily discount schemes even easier for eligible shoppers. By verifying their information on the FPG app once with MyInfo, eligible customers need only check out with the FPG App to have relevant discounts applied automatically to their purchases. Since this implementation, close to 900,000 Link members have updated their FPG app profiles via MyInfo, and now enjoy the seamless application of discounts when making payment.
To find out more about the SOT programme, customers can visit https://www.fairpricegroup.com.sg/our-story-and-purpose/store-of-tomorrow/.