Driving social impact and improving lives within the community
FairPrice Foundation works with over 200 partners every year to improve lives within the community. Its efforts are aimed at uplifting communities through nutrition and access to daily essentials, strengthening community welfare and engagement in nutrition education and sustainability education, and supporting workers’ welfare, especially when it comes to everything food.
Our Impact
Over
1 million
lives impacted through 2024’s programmes
4,636
volunteering hours committed in serving the community
209
community partners supported
Our Signature Programmes
We pioneer initiatives to meet evolving community needs, driving social innovation that enhances nutrition, well-being, and social cohesion.
Through our signature programmes, we empower communities with better nutrition, affordability, and support for healthier, happier lives.
A Full Plate – Singapore’s Largest Food Donation Drive
Singapore’s largest food donation drive is improving access to healthy and nutritious meals for communities in need.
CHAS Blue & Orange discounts
Daily essentials are more affordable, helping lower- and middle-income families with better grocery savings.
Cheers Breakfast Club
Nutritious breakfast bundles provide nourishment and encouragement for a strong head start as Primary 6 students prepare for the Primary School Leaving Examination.
Protein Pledge
Vulnerable communities across Singapore gain better access to fresh protein, a critical part of a healthy diet.
Start Strong Stay Strong
Preschoolers and families are empowered with nutrition and knowledge to make better and more sustainable food choices.
The Carbon Gallery
The community is empowered with knowledge and practical skills for a better planet.
Stories from the Community
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A Full Plate donation drive: A Mother’s Care Through Cooking
Mdm Rose finds joy in cooking, especially for her daughter, who is unable to work due to ongoing health issues. Despite her passion for preparing meals, Mdm Rose faces difficulties getting groceries, as chronic knee pain limits her mobility. Thanks to FairPrice Foundation’s A Full Plate distribution, she now receives fresh fruits and vegetables at her void deck every other Saturday – making nutritious cooking more accessible and less of a physical strain. This simple routine has brought her both relief and gratitude, allowing her to continue caring for her daughter through the meals she lovingly prepares. Read more >
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Protein Pledge: Bringing Joy Through a Shared Meal
Madam Herny Natra Mohd Joha, 37, is grateful for how the Start Strong, Stay Strong, a preschool nutrition and sustainability education programme by FairPrice Foundation has helped shape healthier habits for her daughter and family. During a supermarket trip, six-year-old Fatimah advised her family against buying a certain beverage after spotting its Nutri-Grade label. It was a proud moment for Madam Herny, who realised her daughter was actively applying her newfound nutrition knowledge, to influence healthier habits in the family. Today, Fatimah and her family actively pursue healthier food choices, creating lasting changes at home. Read more >
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Encouraging Healthy Habits from a Young Age
Madam Herny Natra Mohd Joha, 37, is grateful for how the Start Strong, Stay Strong, a preschool nutrition and sustainability education programme by FairPrice Foundation has helped shape healthier habits for her daughter and family. During a supermarket trip, six-year-old Fatimah advised her family against buying a certain beverage after spotting its Nutri-Grade label. It was a proud moment for Madam Herny, who realised her daughter was actively applying her newfound nutrition knowledge, to influence healthier habits in the family. Today, Fatimah and her family actively pursue healthier food choices, creating lasting changes at home. Read more >
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Stretching Every Dollar with Dignity
Mdm Zeng, a 39-year-old assistant preschool teacher and mother of three, knows the importance of making every dollar count. With a tight household budget, she depends on FairPrice house-brand products for their reliable quality and affordability. Although the CHAS scheme helps ease medical expenses, grocery costs remain a constant challenge. FairPrice’s house-brand range plays a key role in helping her manage her finances while continuing to care for her children with dignity. Read more >
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Finding Relief and Inspiration Through Support
Syuhadah Binte Mazlan, a second-year ITE student, found that receiving a care pack from FairPrice Foundation meant more than just daily essentials. It provided her family with much-needed relief, allowing them to focus on other important priorities without added financial stress. During Ramadan, volunteers from FairPrice Group visited her campus to connect with students and share information about potential career opportunities in the retail, supply chain and logistics sectors. She described the gesture as a meaningful difference in her daily life, offering both practical help and hope for the future. Read more >
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Madam Suzanna – A Full Plate
As the sole provider for six kids, losing her job during the pandemic was tough. But when hope seemed distant, Riverlife Community Services stepped in with essentials like groceries and milk powder. Read more >
Community Partners
Our Initiatives
FairPrice Foundation is dedicated to rallying the community in support of the poor and needy through its outreach programmes and initiatives.
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FairPrice Group launches 12 weeks of deals on Singaporeans’ favourite housebrand essentials through Best Sellers for Less campaign
ACTIVITIES
SINGAPORE, 19 March 2026 – To help Singaporeans stretch their dollar further against the current backdrop of economic uncertainty and rising costs, FairPrice Group (FPG) announced today that it is bringing back its popular FairPrice Best Sellers for Less campaign. Through the campaign – currently in its second year – FPG will roll out 12
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Madam Gaya and Aunty Lim – Neighbourhood Food Share Initiative
ACTIVITIES
Caring for her husband after his stroke and looking after their kids is not an easy balancing act for Mdm Gaya Rujake, especially with the added stress of school fees. Meanwhile, Aunty Lim has had to face her own challenges after her elderly mother’s passing. Adjusting to living alone has its ups and downs too.
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FairPrice Group brings new Thai food products to 87 FairPrice stores through partnership with Thailand’s Central Food Retail Group
ACTIVITIES
SINGAPORE, 10 June 2025 – FairPrice Group (FPG) announced today that it has brought more than 50 new Thai food products to FairPrice supermarkets across the island through the I Love TH, Best of Thailand by Tops (I Love TH) campaign – a celebration of Singaporeans’ love for all things Thai. I Love TH is
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FairPrice Group announces plans to revolutionise retail experiences with Store of Tomorrow programme
ACTIVITIES
SINGAPORE, 3 June 2025 – FairPrice Group (FPG) revealed today its Store of Tomorrow (SOT) programme, a definitive roadmap to integrate the latest technologies – from generative artificial intelligence (GenAI), advanced data analytics and automation, to biometric recognition – into new and existing store and omni-channel features that will redefine customer experiences at FairPrice supermarkets.
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FairPrice Group debuts first LOTTE Mart Express at FairPrice Xtra VivoCity; LOTTE Mart products to be sold across more than 100 FairPrice stores islandwide
ACTIVITIES
SINGAPORE, 15 May 2025 – FairPrice Group (FPG) today announced the official launch of LOTTE Mart Express at FairPrice Xtra VivoCity, a store-in-store offering shoppers a diverse range of authentic South Korean food, products, and experiences. This is the latest retail concept launch to stem from FPG’s partnership with LOTTE Shopping Co., Ltd (LOTTE Retail),
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FairPrice Group launches third wave of Return Vouchers in 2025 to supplement government’s CDC support package
ACTIVITIES
SINGAPORE, 13 May 2025 – To further support Singaporeans with stretching their dollar this SG60, FairPrice Group (FPG) announced today that it will distribute a S$6 return voucher for every S$60 worth of CDC supermarket vouchers spent in a single transaction at any FairPrice store from 13 to 19 May 2025. This initiative is part
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NTUC Union and Link members to enjoy over $5 million worth of savings on daily essentials this May Day
ACTIVITIES
SINGAPORE, 25 March 2025 – In celebration of May Day 2025 and SG60, FairPrice Group (FPG) will offer over $5 million in savings and discounts to NTUC Union members1 and Link members2 across FPG’s supermarkets and selected Kopitiam outlets. This initiative honours all workers in Singapore and will run in FairPrice stores and online from
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FairPrice Foundation launches Protein Pledge: S$1 million commitment of fresh protein for Singapore’s nutritionally vulnerable
ACTIVITIES
SINGAPORE, 25 March 2025 – In a first-of-its-kind effort to keep daily essentials within reach for those in need, FairPrice Foundation (FPF) and FairPrice Group (FPG) announced today the Protein Pledge: a commitment to distribute S$1 million worth of fresh protein in the form of fresh eggs to vulnerable communities across the island by 2030.