NTUC FairPrice (FairPrice) group continues its support for Earth Hour this year by switching off non-essential lights in its supermarkets, hypermarkets and convenience stores, offices and warehouses at 8.30pm on 31 March 2012. It is also reaching out to its strong pool of over 75,000 fans on That’s My FairPrice and Cheers Facebook fan pages by encouraging them to support Earth Hour 2012 by switching off their lights at home. This is the fourth time FairPrice is supporting Earth Hour since it was introduced in Singapore in 2009.
FairPrice will be switching off all non-essential lighting such as signage light boxes and façade lighting at its network of over 100 supermarkets islandwide including FairPrice supermarkets, FairPrice Finest supermarkets, and FairPriceXtra hypermarkets from 8.30pm till closing time or till 7.30am the next day for 24-hour supermarkets. Apart from this, some 150 FairPrice Xpress and Cheers convenience stores will also be switching off the refrigeration lights between 8.30pm and 9.30pm. Business will continue as usual during this time.
Explaining why FairPrice has been supporting this event, Mr Koh Kok Sin, Chairman of the FairPrice Green Committee, said, “Protecting our environment now and for the future is one of the strategic focuses of our corporate social responsibility programme. Through our extensive network of supermarkets islandwide and our social media platforms, we hope to unite with our customers to raise public awareness on the need to conserve the limited resources on our planet.”
Committed to Sustainability
FairPrice currently adopts several measures to conserve energy. These include:
As part of FairPrice’s overall strategy towards a sustainable environment, it has put in place targets to track its progress in conserving energy.
More details are available on FairPrice’s Corporate Social Responsibility website: http://www.csr.fairprice.com.sg/.
Back To Top