Joining the FPG MAP has allowed me to explore the various job functions within FPG, which helps to broaden my perspective and better understand the importance of each role.

From developing and marketing 7 co-branded products with suppliers, building campaigns for our specialty retail store Food Folks, marketing research, to the implementation of an online to offline ordering system, the FPG MAP has created opportunities for me to grow and develop. Through our efforts, Food Folks also won a F&B Retailer award!

I am grateful to have had the opportunity to pursue a career in Marketing within Food Services!

FairPrice Group’s MAP is one of the best ways to begin one’s career in the retail industry. The program has provided me with immense exposure throughout my rotations. I was able to network across various departments and learn from the best in FPG who possessed a vast wealth of knowledge and experience.

My experience in FPG has accelerated my learning and shaped me to be the all-rounder I am today. This has empowered me to be a competent and effective people manager in my current role and given me the tenacity to tackle any future challenges.

Putting customers at the heart of everything we do has been my mantra throughout the experience. From heartwarming conversations with customers to fulfilling tough orders, the process of making magic for customers is fulfilling.

My interactions with customers at the CNY Mandarin Oranges Booth in Mandarin and Cantonese even created a buzz on local media, with a member of the public sharing their experience online! I learnt of this from our returning customers, and it heartens me greatly knowing that our customers appreciate the service of my team.

Transitioning to the MAP was a choice to step outside my comfort zone in pursuit of new knowledge.

Within both the Products and Supply Chain Strategy & Analytics teams, I found room to grow professionally by being entrusted to lead various projects with nurturing support and mentorship. Building relationships across FPG, I encountered many warm and passionate colleagues who work tirelessly to improve the business and serve Singapore’s needs in everything food.

My growth was not hampered despite graduating in a time of uncertainty. Instead, at FPG we learn fast, adapt, and shape the new normal.

Joining FPG, you can be assured that the work here will stretch you professionally. My managers and team always trust my abilities, no matter what the challenge is, and have constantly prioritised my professional development and growth.

From crafting product visions to delivering end products to customers, I regularly collaborate with different stakeholders across the group, honing my communication skills and equipping myself with new skills and perspectives.

The diverse experiences and strong support I have received thus far have shaped my career in product management here at FPG.

My journey in FairPrice Group has been an exciting one, being able to work with and support various businesses under the FPG umbrella, from FairPrice grocery stores to Kopitiam food courts and Digital Business initiatives.

At FPG, we’re data driven and we seek to translate our massive data into value-adding insights via dashboards and integrated reporting, allowing for key business decisions to be made and to better serve our customers.

For anyone with a desire to learn, FPG has provided many opportunities to grow and develop, and is an excellent place to both further your career and skills.

During my rotations in Customer & Marketing, I was given boundless opportunities to challenge myself and step out of my comfort zone. From leading and managing one of the key priority segments, marketing research, working cohesively with key stakeholders to the launching of new segments that drove meaningful impact, the FPG MAP has allowed me to hone my various skills.

Surrounded by supportive mentors and colleagues, I have experienced tremendous growth through the MAP. The experiences and skills that I have gained will guide me as I continue to develop here at FPG!