At FairPrice, we recognise the importance of contributing to a better world, adopting various eco-friendly initiatives in our facilities and processes. In an effort to galvanise the community and promote greater awarenress on sustainability, we supported Eco-Business in the launch of the Eco-Business webinar. The webinar, held in October 2020, was graced by Minister Grace Fu, Ministry for Sustainability and the Environment and included several other key industry players. The seminar sought to begin conversations on waste reduction, in line with the waste masterplan to reduce the amount of trash sent to landfill by 30 per cent by 2030.